Legal

Privacy Policy

Last updated: May 2026

Overview

Asili Inc. ("Asili," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform, including our website, mobile applications, and related services (collectively, the "Platform").

Information We Collect

Account Information

When you create an account, we collect your name, email address, phone number, and business information necessary to operate your Bridge.

Transaction Data

We process transaction data including order details, shipping information, payment records, and communication logs between you, your producers, and your customers.

Producer Communications

Our AI agents facilitate communication with producers via WhatsApp and other messaging platforms. These conversations are stored and processed to provide our services.

Usage Data

We automatically collect information about how you interact with the Platform, including pages viewed, features used, and time spent on the Platform.

How We Use Your Information

  • Operate and maintain your Bridge, including storefronts and AI agents
  • Process transactions and facilitate payments to producers
  • Provide customer support and respond to inquiries
  • Generate compliance documentation and customs filings
  • Train and improve our AI systems to better serve you
  • Send operational communications about your account
  • Detect and prevent fraud or abuse

AI and Machine Learning

Our Platform uses artificial intelligence to power agent services including producer communication, customer support, pricing optimization, and marketing. We use your data to train and improve these systems, but we do not share your specific business data with other users.

All agent actions are logged and visible to you through the Platform. You can review, override, or adjust any decisions made by our AI agents.

Information Sharing

We may share your information with:

  • Service Providers: Payment processors, shipping carriers, and cloud infrastructure providers
  • Regulatory Bodies: Customs authorities and compliance agencies as required by law
  • Your Customers: Order and shipping information necessary to fulfill purchases
  • Your Producers: Order details and communication as necessary for your Bridge operations

We do not sell your personal information to third parties.

Data Retention

We retain your information for as long as your account is active or as needed to provide services. Transaction records are retained for 7 years to comply with financial and customs regulations. You may request deletion of your account, subject to our legal retention requirements.

Security

We implement industry-standard security measures to protect your information, including encryption in transit and at rest, access controls, and regular security audits. However, no method of transmission over the internet is 100% secure.

Your Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate information
  • Delete your personal information
  • Object to certain processing activities
  • Export your data in a portable format

To exercise these rights, please contact us at privacy@asili.com.

International Transfers

Your information may be transferred to and processed in countries other than your own, including the United States and Kenya. We ensure appropriate safeguards are in place for such transfers.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page and updating the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy, please contact us at:

EMAIL
privacy@asili.com
MAILING ADDRESS
Asili Inc.
Brooklyn, NY
United States